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About Larry Lim
I'm a civil engineer by training and did my bachelors in Nanyang Technological University, Singapore. However, my working background is in IT and Telecommunications, working as Product Development and followed by Product Marketing in various Keppel T&T (Singapore) subsidiaries, including a JV with Telstra (Australia).
My journey in Internet Marketing began in 2005, where as a self-taught newbie, I created my first website, attracted over 20,000 visitors and sold it off for RM24,000 - all in a span of 2 months. Over the years, I created many more relatively successful websites and sold off my last one, thevistaforums.com (now thewinforums.com), in 2007 for close to RM100,000. It was then the biggest Windows Vista support forum in the world, with more than 30,000 members and over 13,000 visitors a day!
My first consulting job was for palmoil.com, a Latvian-based palm oil information company, where I doubled their traffic to 70,000 visitors and tripled their revenues in 3 months. I focused on the Singapore market and went on to consult for mobile network company (MobileOne), the biggest local media company (SPH), biggest independent PR agency in the world (Edelman) and Asia's leading book & stationary retailer (Popular).
With Mr. Ibrahim, TM Net's Asst. GM for Product Marketing, at the workshop
Back home, I was invited to speak at CMO 2007 - a marketing event for C-level executives from the likes of TM, Bernas, etc., and spoke alongside senior marketers and CEOs from Microsoft, Yahoo, DHL, Wyeth and Nokia. I guess I was impressive enough to have caught the attention of TM Net's Assistant GM for Product Marketing to moderate their workshop. That helped create a reputation for me in Malaysia and I went on to consult for companies like iProperty and P1 Broadband.
Photo Credits: Marketing Magazine Malaysia
I'm also recognized as a search marketing expert of sorts, at least in Malaysia and Singapore, and have written on this subject for several issues of Marketing Magazine, been invited to speak at industry events like Ad:tech and SMX, and interviewed by Frost & Sullivan, some Indian magazines, and MBA students for their projects, etc.
Introduced Armin Raschke, Google Agency Manager, to Locus-T
In September 2009, I partnered Locus-T Sdn Bhd. And with the support of friends at Google Singapore, we're building a dedicated team of Online Marketing experts to address the increasing demand for quality and reliable online marketing services in Malaysia.
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